{"id":3503,"date":"2026-06-17T12:03:27","date_gmt":"2026-06-17T10:03:27","guid":{"rendered":"https:\/\/axell-group.com\/en\/?post_type=article&#038;p=3503"},"modified":"2026-06-17T12:05:26","modified_gmt":"2026-06-17T10:05:26","slug":"what-is-a-digital-product-passport","status":"publish","type":"article","link":"https:\/\/axell-group.com\/en\/knowledge-base\/what-is-a-digital-product-passport\/","title":{"rendered":"What is a digital product passport?"},"content":{"rendered":"<p>A Digital Product Passport (DPP) is a digital collection of information about a product throughout its entire lifecycle. The passport contains data on, among other things, the origin of materials, product characteristics, sustainability, repair options and recycling. The goal is to make products more transparent and better traceable within the supply chain.<\/p>\n<p>The Digital Product Passport is part of new European sustainability legislation and plays an important role in the circular economy. For companies, this means that product information must increasingly be recorded and shared between manufacturers, suppliers, logistics partners and end users.<\/p>\n<h2 class=\"wp-block-heading\">What is a digital product passport?<\/h2>\n<p>A digital product passport is a digital identity for a product. Through a QR code, RFID tag or similar technology, users can access relevant information about a product.<\/p>\n<p>Where product information was previously scattered across different systems and documents, the digital product passport brings this data together in one central location. This makes it easier to gain insight into the entire product chain.<\/p>\n<p>The European initiative is part of the Ecodesign for Sustainable Products Regulation (ESPR). Through this initiative, the European Union aims to increase transparency, use raw materials more efficiently and encourage product reuse.<\/p>\n<p>For consumers, this provides greater insight into the sustainability and origin of products. For businesses, it creates a better overview of product data within the supply chain.<\/p>\n<h2 class=\"wp-block-heading\">Why is the digital product passport being introduced?<\/h2>\n<p>The European Union is striving towards a more circular economy in which products last longer, can be repaired more easily and are simpler to recycle.<\/p>\n<p>To make this possible, reliable product information is essential. Many organisations currently do not have complete data on raw materials, product components or the origin of materials. As a result, it is difficult to track products throughout their entire lifecycle.<\/p>\n<p>The digital product passport is intended to change this by making information more accessible and easier to exchange.<\/p>\n<p>In addition, the demand for transparency is increasing. Consumers, business customers and regulators increasingly want to know where products come from, how they are produced and what impact they have on people and the environment.<\/p>\n<p>For companies, this means that product data will play an increasingly important role in compliance, sustainability and supply chain management.<\/p>\n<h2 class=\"wp-block-heading\">What does this mean in practice?<\/h2>\n<p>For many organisations, the digital product passport means that they must collect and manage more data than before. Product information is often spread across different systems, suppliers and departments. Bringing this information together represents a major challenge for many companies.<\/p>\n<p>Imagine a manufacturer producing electronic equipment. To build a complete digital product passport, information must be available on the materials used, suppliers, production locations, energy consumption, maintenance instructions and recycling options. This data must then remain available throughout the product&#8217;s lifecycle.<\/p>\n<p>Importers, distributors and retailers will also face a greater need for traceability. When information is missing or outdated, this can have consequences for compliance and reporting obligations.<\/p>\n<p>As a result, product data is increasingly being viewed as a strategic component of the supply chain.<\/p>\n<h2 class=\"wp-block-heading\">How does a digital product passport work?<\/h2>\n<p>The digital product passport collects information from different sources throughout the supply chain. Manufacturers, suppliers and other involved parties provide data, which is then linked to a specific product.<\/p>\n<p>This information can be accessed through a unique identification code. Depending on the product and applicable regulations, different types of information may be included.<\/p>\n<p>Examples include information about raw materials used, product characteristics, maintenance instructions, certifications, repair options and recycling guidelines. Sustainability information, such as a product&#8217;s CO\u2082 impact, may also become part of the passport.<\/p>\n<p>The system is updated with new information throughout the product&#8217;s lifecycle. This creates an increasingly complete picture of the product and its associated supply chain.<\/p>\n<p>For companies, this means that product management, inventory management and supply chain management systems must increasingly work together.<\/p>\n<h2 class=\"wp-block-heading\">What information is included in a digital product passport?<\/h2>\n<p>The exact content differs by product category and will be further developed in European regulations over the coming years. However, clear directions are already emerging.<\/p>\n<p>Many digital product passports will contain information about material composition, the origin of raw materials, sustainability characteristics, repair options and recycling instructions. In addition, data may be included regarding certifications, product performance and maintenance requirements.<\/p>\n<p>For sectors such as electronics, batteries, textiles and consumer goods, the digital product passport is expected to play an important role in increasing transparency and traceability.<\/p>\n<p>This will make it easier to track products throughout their entire lifecycle.<\/p>\n<h2 class=\"wp-block-heading\">Benefits and points of attention<\/h2>\n<p>The digital product passport offers various benefits for businesses and consumers.<\/p>\n<p><strong>Greater transparency<\/strong> makes product information more easily available to all involved parties.<\/p>\n<p><strong>Improved traceability<\/strong> makes it possible to track products and materials more accurately throughout the supply chain.<\/p>\n<p><strong>Support for sustainability<\/strong> objectives helps organisations reduce waste and encourage reuse.<\/p>\n<p><strong>Improved compliance<\/strong> contributes to meeting future European regulations.<\/p>\n<p>At the same time, the digital product passport also presents challenges. Organisations must have reliable data and clear processes for collecting, managing and sharing information. This can be particularly complex within international supply chains because data originates from different suppliers and systems.<\/p>\n<p>Successful implementation therefore requires strong collaboration between all parties within the supply chain.<\/p>\n<h2 class=\"wp-block-heading\">How does a logistics partner support this?<\/h2>\n<p>Although a digital product passport primarily revolves around product information, logistics plays an important role in the availability and reliability of data. After all, products constantly move between suppliers, warehouses, distribution centres and end users.<\/p>\n<p>A well-organised logistics process contributes to better traceability of goods flows. Through <a href=\"https:\/\/axell-group.com\/en\/warehousing\">warehousing<\/a>, inventory movements can be accurately recorded, while <a href=\"https:\/\/axell-group.com\/en\/contract-logistics\/\">contract logistics <\/a>helps align processes across the supply chain more effectively.<\/p>\n<p>When organisations work with integrated logistics solutions such as <a href=\"https:\/\/axell-group.com\/en\/contract-logistics\/3pl\/\">third-party logistics<\/a>, greater insight is created into goods flows and the associated data. This forms an important foundation for the transparency required by the digital product passport.<\/p>\n","protected":false},"featured_media":1422,"template":"","cat_article":[51],"class_list":["post-3503","article","type-article","status-publish","has-post-thumbnail","hentry","cat_article-contractlogistics"],"acf":[],"_links":{"self":[{"href":"https:\/\/axell-group.com\/en\/wp-json\/wp\/v2\/article\/3503","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/axell-group.com\/en\/wp-json\/wp\/v2\/article"}],"about":[{"href":"https:\/\/axell-group.com\/en\/wp-json\/wp\/v2\/types\/article"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/axell-group.com\/en\/wp-json\/wp\/v2\/media\/1422"}],"wp:attachment":[{"href":"https:\/\/axell-group.com\/en\/wp-json\/wp\/v2\/media?parent=3503"}],"wp:term":[{"taxonomy":"cat_article","embeddable":true,"href":"https:\/\/axell-group.com\/en\/wp-json\/wp\/v2\/cat_article?post=3503"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}